Simpedia

Heidi M., Canada

I just had someone contact me, and the first question he had was about lesson times, even before asking anything else. I did answer his question but with the goal in mind of engaging in conversation about the topic, and soon he opened up about his hopes and fears connected with learning piano. The result: he agreed to come to a FIS 🙂

I think when people ask about lesson times, etc, it may just be a conversation opener for them. They really have a lot more questions underneath the surface.

Susan M., Canada

Usually, I get asked about price first. And with that I reply something like “The best way for me to answer your questions is to give me a call at…and I’m also happy to meet with you, too”. And if they persist in just wanting the time/costs, I would answer their question and ask them to call me if they’d like more information.

Christine R., Kansas

I try to get anyone who messages me, regardless of how the conversation starts, on the phone as soon as possible. The question above, though, is simply a sign of how busy parents and potential students are, and that they do have to deal with the reality of scheduling for any activity they’re considering adding, so it’s not a surprising first question for me.

Anna J., Canada

I’ll let people know a bit about the process of how lessons are scheduled and what my teaching windows are. If that doesn’t work for them, I’d just as soon we both know that from the start. I agree that often these types of questions are openers from someone who might not know exactly what they’re looking for. I find honesty is best…if it opens the doors to further conversation, that’s fantastic! You’ll often come away with a great contact. And if your honest response ends the conversation, it’s probably just as well too.

Patti P., Hawaii

I answer the question, then redirect the conversation to “I’d love to meet with you to explain how my studio works and answer any questions you may have”.

Leeanne I., Australia

Make sure your advertising, social media or otherwise, has a much information as possible about Simply Music and why it is different. That way, people are not just contacting you because they are after piano lessons, they are contacting you because you are different from other piano studios. I have an ad on an Australian site called Gumtree. My headline is “learn with the world’s best piano method”. Immediately, people want to read more. Then I have lots of detail in my ad, as well as reviews from students. I have people wanting to sign up even before their FIS!

Heidi M., Canada

I have a lot of info about Simply Music on my advertisement too. People who call/email in response tell me that is why they are calling me–because they like the SM approach about the joy of playing songs right away and the fact that everyone is musical.

Gabrielle K., Iowa

I use lots of social media. If anyone has questions, I lead with “I would love to meet with you in person. I host a free intro session where I talk about the Simply Music method and what sets it apart from other traditional methods.I’ll demonstrate how it works, talk about my studio and my story, and answer any questions you may have, and at the end you have a chance to enroll”. Basically the whole thing Neil says at the beginning of the intro session, I say from the onset. People always jump on board from that point because they feel like any concerns or questions they might not be able to voice will be covered at the session.

Amy L., California

I give people a handout listing my available days and times, and I ask them to rank every single time slot as a 1 – excellent, 2 – I could make it work if I had to, and 3 – couldn’t come then.

Felicity E., Australia

I make a time for an intro session and then discuss times later if they want to continue.